Membership benefits & activities

Events & networking forums
Marketers continually seek opportunities to network and keep abreast of the latest industry developments. The IMM Africa Association of Marketers fulfils this through regular networking events where expert speakers will address topical marketing issues in an informal forum created for networking and ideas exchange.

The Marketing Educators' Conference
The IMM GSM, in conjunction with the IMM Africa Association of Marketers, will reconvene the annual Marketing Educators' Conference. This event will provide a platform for marketing academics, educators, researchers and students to present high-level papers covering new theories and research results or concepts which have recently added to the marketing body of knowledge.

Strategic Marketing magazine
Strategic Marketing, the official publication of the IMM GSM, is comprised of high-level, well-researched marketing articles, with strong academic content, unbiased perspectives of local and international marketing trends, and marketing that is on the pulse and people in the fore - living up to the declaration of being 'coherent, credible and courageous.' It includes informed opinions from industry leaders, well-known practitioners, academics and strategists in marketing. Members of the IMM Africa Association of Marketers benefit from discounted advertising rates in Strategic Marketing - an ideal way to reach a quality audience of decision makers.



Strategic Marketing Imbizos
In recognising the need to upskill marketers, this series of experiential workshops offers an intensive two-day residential programme, where delegates have the opportunity to prepare and present relevant case studies.


Awards for Marketing
The Marketing Council, comprised of South Africa's top business and marketing executives, has partnered the IMM Africa Association of Marketers in recognising excellence in marketing through industry awards such as the Celebration Awards.

Interactive online
The IMM Africa Association of Marketers' website features news, activities and services offered by the organisation. Members can post messages, share information, blog and discuss current marketing issues and trends of the day. Webcasts and interactive webinars are an integral part of the Association's online presence, providing another opportunity for members to access information and participate in interactive sessions with industry leaders.

Executive education
It is well acknowledged that all levels of staff need to continually develop skills and keep up-to-date with changing policies, concepts and modern theory. Dedicated to the pursuit of excellence in professional marketing and business training, the IMM Business School of Marketing (IMM BSM) offers a wide range of customised in-house and short-learning programmes to ensure that companies and employees are kept up-to-date with developments in business, marketing and related fields.

Dedicated to the pursuit of excellence in professional marketing and business training, the IMM Business School of Marketing (IMM BSM) offers a wide range of customised in-house and short-learning programmes to ensure that companies and employees are kept up to date with developments in business, marketing and related fields.



IMM Recruitment
IMM Recruitment provides a specialist service providing member organisations with the ultimate opportunity to either meet their staffing needs or for individuals to advance their careers. IMM Recruitment also hosts breakfasts, facilitates networking and provides valuable insights into the human resource and recruitment process.


Venue hire
The IMM GSM's Johannesburg national office offers well-equipped facilities for small and medium-sized lectures, seminars and workshops.

Chartered Marketer SA (CMSA) and Marketing Practitioner SA (MPSA)
The IMM Africa Association of Marketers is a recognised assessment centre for professional marketing qualifications, namely the Chartered Marketer and Marketing Practitioner designations.

African Marketing Confederation (AMC) The IMM Africa Association of Marketers is the founding member of the African Marketing Confederation, which is an umbrella organisation for Pan African marketing associations and institutions.